The scheduling of production in liaison with the large-scale distribution network is the key factor that allows PrimoMattino to provide a truly tailor-made service according to the needs of each large retailer in the network. This strategy represents the only solution that guarantees concrete benefits both to the large-scale distribution network and to the consumer, in terms of shelf life and longevity of the product, best degree of ripeness and organoleptic qualities.

The quality, flavour and varietal range of products are inextricably linked both to the production and packaging stages and to the correct management of the products from their arrival at the distribution centre to the shelf at the point of sale. Only by working together in a coordinated and well-organized way can the consumer enjoy the best fresh produce.